Jennifer Futol

As Chief Marketing & Communications Officer, Jennifer is responsible for the development and execution of all brand, marketing and communications strategies at The Royal Conservatory of Music.
 
Jennifer believes that, “Brand is who you are, marketing is what you do, and communications is what you say”. She believes in communications as the connective tissue within complex organizations, and in the power of storytelling to help drive business results.
 
Jennifer began her career in strategy management consulting, then pivoted towards branding, marketing & communications, occupying senior account leadership roles within creative agencies in New York City, followed by in-house Marketing & Business Development leadership roles within professional services, including as Chief Marketing Officer for a global architecture and design firm. Jennifer’s expertise spans corporate development, organizational transformation, digital transformation, change management, program & project management, brand strategy & positioning, marketing, PR, communications, programming & events, new product development, new market entry, and business development.
 
Born in The Philippines, raised and educated in Australia, Jennifer has lived and worked throughout Australia & New Zealand, Southeast Asia, China, Japan, The UK, Switzerland and the United States. She lives in Toronto with her Canadian husband and daughter.